If you are looking to sell your products or services online, then using the proper software is important to maximize your return on investment! Using online marketing can help you achieve more success using automated marketing systems!
You have to decide what your business goals are, and which tool can help you achieve those goals!
There are a lot of autoresponder softwares, but few stand out from the bunch. Finding an autoresponder with useful features at an affordable rate is what I look for!
Two of the best softwares on the market are ClickFunnels and Market Hero, but one definitely takes the edge! In this comprehensive comparison, we’ll highlight the pros and cons to help you get the best online marketing platform. Let’s dive into ClickFunnels vs Market Hero!
Founded in 2014 by Russell Brunson, ClickFunnels is a funnel building software that now has over 100,000 active members as of November, 2019. But, what is ClickFunnels?
ClickFunnels is the easiest way to build sales funnels online, since no technical experience is required!
A sales funnel is a way to control the buying process of your potential customers. This gives you the ability to lead your customers through an automated marketing sequence!
It’s everything you need to start marketing your business online and generating income! ClickFunnels also allows you to create webinar funnels, membership sites, and sales pages.
They even have analytics built-in so you can stay updated on how your pages are performing, and where you can improve!
ClickFunnels: How does it work?
Since Clickfunnels is a sales funnel builder, it enables you to create landing pages, bridge pages, and sales pages. With a lot of different types of funnels and templates integrated into the software, you can get started quite easily.
This tool is designed to perfection, so you don’t miss out on any features!
If you were to create sales funnels from scratch, it would be a huge headache! ClickFunnels completely streamlines the process to save you time and money in the long run, while giving you a better end result: a great sales funnel that works!
Using a lead funnel can help you with this.
Pro’s of ClickFunnels
- Funnel Templates Included For Free
ClickFunnels offers loads of funnel templates that you can use for free. No matter what you are looking to design, they will have you covered!
- Drag and Drop Editor
The drag-and-drop editor will help you eliminate technical issues when building funnels! You can create sales funnels with no coding skill in a timely matter.
- Easy Integration
What’s your favorite autoresponder? Mine’s GetResponse for many different reasons, but I’m sure yours will integrate perfectly too. It’s as easy as just a few clicks and you’ll have the autoresponder connected.
- A/B Split Testing
One of the best features that ClickFunnels offers is their split testing option. This will help you consistently optimize so you know what funnel copy and design is performing better!
- Great Affiliate Program
Offering over 40% of monthly recurring commissions, this affiliate program is extremely lucrative. With over 100,000 active members, the opportunities are endless!
Con’s of ClickFunnels
- Can be overwhelming at first
While ClickFunnels has a great drag-and-drop technology, it can be overwhelming at first! Luckily when you sign up using my affiliate link, I’ll be giving you access to the best video training on the market!
- Customer service isn’t perfect
While their customer service is better than other softwares online, it isn’t perfect. Sometimes it will take over 24 hours to get a response, but they are almost always able to fix the problem you have!
- Limited funnels you can create
With the standard plan, you are limited in the amount of funnels you can build. You are only able to have 20 sales funnels with 100 different pages! While that should be more than enough, the Etison Suite Plan will give you unlimited funnels. We’ll go more into the pricing plans now!
ClickFunnels Pricing Plans
ClickFunnels offers two pricing options, the Standard Plan and the Etison Suite Plan.
The Standard plan lets you built up to 20 funnels, with 100 pages. This is the more common option, and it’s all you really need when starting out! This plan costs $97/m after the 14-day free trial!
Etison Suite Plan
The Etison Suite plan is the unlimited plan, giving you unlimited funnels and pages. This option is great for agencies or anybody who is building lots of funnels online. Additionally, you will have access to Backpack (lets you have an affiliate program for your products), and Actionetics (included autoresponder). Typically, this plan costs $297/m but there is a way to receive a hefty discount…
These are two absolute game changers for anybody who has had traction online in their business. Upgrading to Funnel Builder Secrets is the currently the only way to receive a discounted price on ClickFunnels! For anybody using the Etison Suite Plan, this is a no brainer!
You can start your 14-day free trial with ClickFunnels through this link!
Market Hero was created by online marketer and serial entrepreneur, Alex Becker. This marketing platform helps you send emails, build marketing automations, and even forms to collect leads!
One of the best features is how you can track the return on investment (ROI) with advanced analytics. With this, you can see how much your leads are worth and how you can profit more from your campaigns!
The advanced key performance metrics separate this platform from other email autoresponders. It’s built with business in mind, not just sending out simple emails…
Market Hero is a great marketing automation platform focused on keeping everything data-driven. So if that’s something you are looking for, this is a great option for you. But, let’s jump into how exactly it works!
Market Hero: What’s Included
Market Hero’s platform includes the following when you sign up:
- Hero CMS System
This section has loads of information and case study’s from Alex Becker’s YouTube channel! Additionally, it shows you how you can get more leads and conversions. With these Market Hero strategies, you’ll be put in a position to succeed.
- The Video Market Accelerator Program
A game-changing training on using YouTube Ads, using the piggybank tactic that Alex has coined to increase conversions!
- Ultimate Hero Sales Academy
Learn exactly how you can use social media advertising to get more conversions for your business!
- H-Com Lite Training
This lite training includes email marketing case studies, and how to use platforms like Shopify to make more money online!
Pro’s of Market Hero
- Great User Experience
Having a good user interface and experience can make all of the difference in the world. Without a doubt, this was one of my favorite dashboards to use!
- Advanced Analytics
Market Hero really went all out with the analytics they provide. As somebody who is analytics-driven, this is great to see what’s working, and what isn’t!
- Automated, Optimized Follow-Up Sequence
In online businesses, automation and optimization are two very important factors. Market Hero makes it easy to achieve both of these, since it tracks your leads long term value to your business!
- Helps You Save Time
Due to the simple design, you can setup your marketing automation system fast and efficiently. As I said, the great user experience is definitely something you shouldn’t overlook!
Con’s of Market Hero
- Can be buggy at times
Since Market Hero isn’t as big of a company as ClickFunnels, there are bugs out there. They are consistently working on them, but there are more issues in general
- Limited Automation Options
While it’s easy to setup the marketing automation, it’s bottlenecked in the limited automation options! Generally speaking, it isn’t as powerful as other autoresponders on the market!
- Weekday only support
Their 24-hour support is only Monday to Friday. So if you run into on Saturday, you won’t have any help until Monday morning unfortunately!
- Few features
This software is awesome for certain people, but it lacks the powerful and great features that some members look for!
Market Hero Pricing Plans
Market Hero’s pricing is extremely straightforward, you pay for how many email subscribers are on your lists! Below is the breakdown for you.
Number of Subscribers
Up to 1,000
2,500 or less
5,000 or less
10,000 or less
15,000 or less
Pricing Per Month
You can sign up for Market Hero through this link.
Market Hero vs ClickFunnels: Conclusion
In the end, these two marketing platforms have different objectives. While ClickFunnels focuses more on sales funnel building, Market Hero is more of an email marketing automation software!
ClickFunnels can be used to build landing pages, sales funnels, sales pages, automated webinars, membership sites, websites, or really anything you would like online with their easy drag-and-drop technology!
Market Hero is an autoresponder software designed to nurture leads and convert them into customers using email marketing strategies!